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All posts by Sarah Taylor

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Farewell Sport magazine

This month, we learned of the closure of Sport magazine. From the magazine’s debut issue back in September 2006 through to its final edition in February 2017, we, as readers, were never disappointed by the sheer breadth of sports covered …

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Women's MMA. Ronda Rousey weighs in.

2015: the year of women’s mixed martial arts?

In December 2014 season 20 of the UFC’s hit reality TV series, The Ultimate Fighter, came to an end. It was the first series in Ultimate Fighter history to feature an all-female cast. In March 2015 UFC crowned its first …

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Five brands that used sporting ambassadors….and got it right!

To coincide with the launch of our brand new Sports PR download How to choose the right ambassador for your sports brand, we thought we’d highlight five great examples of businesses who picked perfect sports ambassadors for their brands. Choosing …

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UFC Fight Night Sydney: 5 reasons why I’ll be GLUED to Fight Pass this weekend…

  1) The talking stops For weeks now, UFC fans all over the world have watched on as middleweights Michael Bisping and Luke Rockhold have locked horns. There is certainly no love lost between these two. But come fight night, …

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We chat to….UFC star Luke ‘Bigslow’ Barnatt

  Last Saturday marked the return of the Ultimate Fighting Championship to the British capital. Hosted at London’s o2 arena, UFC Fight Night London brought together some 15,000 fans, all in attendance to enjoy a Fight Card oozing with talent. …

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The UK’s first purpose-built Parkour and functional fitness centre to open in London

PHA Media client Parkour Generations, the world’s largest professional parkour, or freerunning, organisation, are to open the UK’s first purpose-built indoor parkour and functional fitness facility next month. The centre will act as the nation’s hub for parkour and functional …

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BBC Sports Personality of the Year 2013

BBC Sports Personality of the Year 2013……place your bets!

Recreating the level of sporting greatness that we witnessed here in the UK in 2012 was always going to be a challenge verging on impossible. Last year, we experienced the kind of sporting talent that even the most optimistic of …

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The cutting side of Warren Gatland

  I have always had an enormous amount of respect for Warren Gatland. In the years I spent living in Cardiff I watched him assemble and nurture a Welsh side which, time and time again, instilled a sense of unrest …

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Douglas Booth joins team HUGO BOSS

Last month, British skipper Alex Thomson took part in the annual Artemis Challenge, a highlight of the Cowes Week calendar. Much to our excitement, we managed to twist the arm of British actor Douglas Booth, who agreed to join Alex on-board …

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We chat to… Fabrice Muamba

This month, we spoke to client Fabrice Muamba on life after football and spending time with his family… How great an experience was captaining England at U-21 level? I came to England as an 11-year-old boy from the Congo, so leading …

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Image Courtesy of Emma - Barre Body,

We try… BARREtoned

As a child, I was obsessed with gymnastics. Week in, week out my wonderfully generous parents would drive me all over the country to take part in competitions, aware that I would only return home a rational, compliant child if …

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Alex Thomson, back in the game

So it’s not quite the gargantuan challenge of a solo round the world mission but, nonetheless, the Round the Island race is a hearty old challenge that requires strength, teamwork and the ability to navigate through busy, fickle waters. This …

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