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Fashion & Beauty

  • Kaleidoscope, Product Placement PR, Fashion and Beauty PR
  • Dappad, Launching a fashion brand, Fashion and Beauty PR
  • Hervia, Luxury Fashion and Beauty PR
  • Pretty Green, Event Management PR, Fashion and Beauty PR

We have expertise in

Launching New Fashion & Beauty Brands

We know how to generate a buzz around a new brand. We’re experts in launching products into both the fashion and the beauty markets. Our in depth knowledge and experience allows us to create impactful campaigns.

Fashion & Beauty Product Placement

One of the most successful ways of getting a fashion or beauty brand in front of the consumer is through product placement. We work tirelessly to ensure that our contact book works hard for our clients to deliver sustained widespread media coverage.
Our campaigns include feature placement, journalist engagement, blogger reviews and celebrity endorsement so that we can deliver a fully integrated campaign.

Engaging with Influencers

The UK consumer is undeniably influenced by celebrities. Whether it’s a high profile vlogger, an Instagrammer or an A-list star. It’s important for fashion and beauty brands to interact and engage with the celebrity world to benefit from this influence.
We have strong relationships with high profile celebrities and key online influencers. We are consistently securing opportunities for our clients such as:

  • Celebrity dressing, make-up/hair appointments before red carpet events
  • Arranging VIP appearances
  • Endorsement, quotes & testimonials
  • Long term partnerships & brand ambassador programmes

Trend Forecasting

We’re experts in forecasting upcoming trends in the fashion and beauty industries. We possess a detailed knowledge and understanding of the industry and regularly attend trade exhibitions, industry events, ready-to-wear and couture fashion week as well as awards ceremonies and high profile events. We utilise this knowledge to ensure that we align our clients with these trends within the UK media.

Nicky Clarke Products

Nicky Clarke Electricals

Nicky Clarke, the UK’s most exclusive hairdressing brand and their range of electrical products

Paul Weller

Paul Weller for Pretty Green

Pretty Green collaborated with fashion and style icon Paul Weller for two capsule collections, for which PHA were assigned to instigate a specific campaign.



Showcasing Hervia's fashion and beauty collections, raising awareness of the brand across national, broadcast and online press.

Kaleidoscope Fashion and Beauty Pr Case Study


Developed a creative event concept for fashion e-tailer Kaleidoscope resulting in widespread media attendance, new media relationships and press coverage

Who we work with

  • Kaleidoscope
  • Hervia
  • PHA Digital
    BrandAlley UK
  • Nicky Clarke
  • Pretty Green
  • Ann Summers
  • Dolly Lloyd
  • Teodosia Lloyd
  • Christopher Ward Logo
    Christopher Ward


PHA played an integral role in the PR and management of our Model Search campaign and generated a high level of coverage which we were delighted with. Their hard work, creativity and strong media contacts played a key role in the success of this campaign.

Ann Summers PR Team

PHA Media are a pleasure to work with! They understand our brand strategy and consistently gain strong coverage, improving year on year results. The team are incredibly proactive, and respond quickly to last minute opportunities for the brand. They are the perfect extension to our marketing team and the best PR agency I have worked with.

Clare Misra Burns, Marketing Manager Nicky Clarke Electricals

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