What we do
Do you need a PR agency that really understands the healthcare sector?
Consumers are becoming increasingly active in seeking out products and services that will help them make improved decisions regarding their health. From the day-to-day products they keep in their medicine cabinets, to the clinics and surgeons they consult with over serious medical issues; when it comes to the subject of healthcare consumers undeniably look to the most credible brands to put their trust in.
The Health team at PHA media have proven credentials in establishing some of the UK’s most trusted consumer healthcare brands. We have a wide knowledge of the various aspects of the health sector including health products and OTC, health services, health-related technology, and food and nutrition.
We make it our business to really master the intricacies of the specialist nature of our clients. We are dedicated to creating and delivering fully-integrated campaigns that resonate with every stakeholder, while also providing you with measurable, tangible results that translate to optimum return on your investment.
We work hard to ensure we understand the objectives and goals of each healthcare business we work with. Whether you are looking to target consumers, healthcare professionals, or both, our knowledge and expertise in this sector is unrivaled.
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We have expertise in
Health product PR
We have worked with many businesses that have launched health products to the UK market.
Our approach to PR means that with the majority of our clients we develop with them not only a launch campaign but a post launch campaign, to ensure there is on-going awareness of the product after the launch.
Whether you are looking to target consumer or trade media with your product, we have a contact book that spans a wide range of media and allows us to deliver highly targeted, effective campaigns.
Health services PR
When promoting a health service we understand that education and experience of the media and consumer is key.
We work closely with clients to fully understand what their service offers and suggest how best to communicate this to the media and consumer.
This is likely to be a multifaceted approach using case studies, expert commentary, journalist meetings, experiential activity and events.
Using such an approach allows us to communicate with a wide range of media, ensuring our clients’ services are always front of the media and consumers’ minds.
With any health brand it’s crucial to ensure on-going consumer awareness of the product or service available.
We have vast experience of delivering on-going PR campaigns for clients guaranteeing regular and relevant media coverage.
We work closely with our health clients to ensure the correct messaging flows through all our activity so that the media and consumer truly understanding the offering. Our creative thinking allows us to deliver ideas that keep campaigns fresh and of interest to the media, a crucial element of maintaining market share.
Profile Raising / Voice of the Industry
Health PR focuses largely on education of both the press and the consumer. We work closely with our health clients to establish a trusted and respected voice and personality that allows the message surrounding the business to be communicated in an effective way.
Many of the health clients we work with are either already associated with highly respected clinicians, or are looking to associate with such an individual.
We have the expertise to work with these experts and also source experts to effectively give health clients a voice in the relevant media.
Our Case Studies
Healthcare PR Q&A
Who we work with
The Private Clinic
"We have worked with PHA for a number of years, and have found them to be the most reputable PR firm we have ever worked with! They are passionate about our company and easy to work with. They do what they do really well!"
"We have worked with PHA media for over 3 years and in that time they have played an instrumental role in the growth of our business. PHA have been much more than just a PR agency, advising us not only on PR but also playing a key role in developing our marketing initiatives, developing our website and planning and hosting various patient events. As a business, we have seen a clear correlation between the work PHA do and new patients. The press coverage they secure us across print and broadcast media is always on message and of a high quality."