James Dutton, founder of PATCH developed a 100% compostable and allergen free product range after his son suffered a severe skin allergy when using traditional plasters. In his search for hypoallergenic alternatives, James discovered there was a gap in the market for an effective hypoallergenic solution that could also be composted to avoid contributing to plastic waste.

We were tasked with developing and implementing a UK communications strategy for PATCH. Our brief was to raise brand awareness in the UK and reach out to target audiences including the allergy community and environmentally conscious consumers.



pieces of coverage generated
interviews placed with PATCH Founder James Dutton
non-paid influencer partnerships